Human-Centered Intelligence
Designing experiences
that move people.
I blend customer experience, strategy, UX, and AI innovation with 20+ years of digital leadership to create products and platforms that connect, convert, and inspire, across entertainment, financial services, insurance, automotive, travel, retail, and beyond.
53
Projects
12
Industries
12+
Countries
20+
Years
Selected Work
Featured Projects
Cura Mirai, Child Safety Companion
Patent pending · Companion app · Governance kernel
A companion app for children with a quiet signal for the parent, built on a deterministic governance kernel that holds the safety decisions outside the model, so they survive the model being wrong, slow or unreachable.
SoloBusinessAI, AI Platform
Any small business · 8 curated verticals · 24 AI agents
Designed and engineered a full-stack AI platform democratising artificial intelligence for any small business, from client intake to marketing, powered by an autonomous AI workforce.
FloraLoop
Two-sided marketplace · verification · escrow · time-sensitive inventory
A two-sided local marketplace for surplus and time-sensitive floral inventory. Seller onboarding and verification, buyer discovery by location and freshness, trust signals, and escrow-protected pickup, designed and built end to end.
Sophia AI, Elder Care Companion
Aging care · AI companion · trust and escalation · privacy-first
A conversational AI companion for a senior healthcare startup, helping aging adults live independently with reminders, health tracking, and wellness guidance, designed privacy-first with safe human escalation. Owned end to end as Head of Innovation.
Hi'iaka Florist
Made to order · AI Design Studio · storefront and owner console
A San Francisco lei studio where nothing is sold from a catalogue. The design problem was specification rather than checkout, so the Design Studio lets a customer describe an occasion and see a vision of the piece before anyone commits.
Contiki Travel
Persona-driven personalisation · Sitecore · +39% engagement, +25% conversion
Digital platform redesign and a personalisation layer built on eight travel personas with profile value scoring, federated content and search personalisation, and cross-channel consistency across the Travel Corporation brands.
Philosophy
“The best technology disappears into the experience. My work lives at the intersection of human understanding and intelligent systems, where AI amplifies empathy, not replaces it.”
Breadth of Experience
Industries & Verticals
Let's create something remarkable.
Whether you're transforming guest experiences, building AI-powered products, or rethinking your digital strategy, I'd love to hear about it.
Get in Touch